Conveying story and message
through spatial experience.
Finding the interface between
brand story and customer
experience interpreting it
into an immersive scene.
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Barneys Newyork Beauty
BARNEYS NEWYORK BEAUTY (BNY Beauty) presents its first flagship store at Dosan. BNY BEAUTY is a global beauty brand that covers beauty, wellness, and water. BNY Beauty unfolds the unique story and world view about the origin of cosmetics. view the full work
Credit: Showmakers
Project Manager : Seokyung Jeong
Design : Ubea Ko, Hemin Kim, Jiwon Seong
Involvement : Dierection, Design, Construction
Design Surface : 1-3F 429㎡
BARNEYS NEWYORK BEAUTY (BNY Beauty) presents its first flagship store at Dosan. BNY BEAUTY is a global beauty brand that covers beauty, wellness, and water. BNY Beauty unfolds the unique story and world view about the origin of cosmetics. view the full work
Credit: Showmakers
Project Manager : Seokyung Jeong
Design : Ubea Ko, Hemin Kim, Jiwon Seong
Involvement : Dierection, Design, Construction
Design Surface : 1-3F 429㎡
Sep 2022![]()
LG LivingFair
LG MoodUP Time presented by Seoul Living Fair. Beyond the image of the cold and technical home appliances, it artistically and emotionally expressed the story manifesting light by connecting it with the music genre. view the full work
Credit : Showamakers
Project Manager: Seokyung Jeong
Design: Hemin Kim, Heeyeon Kim
Involvement : Direction, Design, Construction
Design Surface: 216㎡
LG MoodUP Time presented by Seoul Living Fair. Beyond the image of the cold and technical home appliances, it artistically and emotionally expressed the story manifesting light by connecting it with the music genre. view the full work
Credit : Showamakers
Project Manager: Seokyung Jeong
Design: Hemin Kim, Heeyeon Kim
Involvement : Direction, Design, Construction
Design Surface: 216㎡
Feb 2023
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A Postpartumcarecenter Lobby
Is using expensive finish and furniture a luxury design? Through this project, I wanted to express that luxury is to provide a special experience away from the everyday environment for a specific target. view the full work
Credit: Showmakers
Project Manager : Seokyung Jeong
Design : Hemin Kim
Involvement : Dierection, Design
Design Surface : 611㎡
Is using expensive finish and furniture a luxury design? Through this project, I wanted to express that luxury is to provide a special experience away from the everyday environment for a specific target. view the full work
Credit: Showmakers
Project Manager : Seokyung Jeong
Design : Hemin Kim
Involvement : Dierection, Design
Design Surface : 611㎡
Oct 2021
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Lotte Duty Free
Unlike other duty-free shops, Lotte Duty Free is not located at the airport, so it is a space where visitors must make time to visit during their trip. Therefore, the client requested a unique space that is worth a visit. view the full work
Credit: Showmakers
Project Manager : Seokyung Jeong
Design : Ubea Ko, Hemin Kim, Sanghwan Kim, Seongbong Jang, Sooyeon Kim
Involvement : Dierection, Design
Design Surface : 500㎡
Unlike other duty-free shops, Lotte Duty Free is not located at the airport, so it is a space where visitors must make time to visit during their trip. Therefore, the client requested a unique space that is worth a visit. view the full work
Credit: Showmakers
Project Manager : Seokyung Jeong
Design : Ubea Ko, Hemin Kim, Sanghwan Kim, Seongbong Jang, Sooyeon Kim
Involvement : Dierection, Design
Design Surface : 500㎡
Oct 2021
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Alien Odorz
The fragrance brand ‘Alien Odorz (AOZ)’, which explores the essence of fragrance, has launched its first offline space based on stories of exploration of space and the outer world. Each floor has a different identity from the first basement to the third floor. view the full work
Credit: Showmakers
Project Manager : Jinyoon Kim
Design : Seokyung Jeong, Myungshin Kim, Seongbong Jang
Involvement : Dierection, Design ,Construction
Design Surface : B1-3F 303㎡
The fragrance brand ‘Alien Odorz (AOZ)’, which explores the essence of fragrance, has launched its first offline space based on stories of exploration of space and the outer world. Each floor has a different identity from the first basement to the third floor. view the full work
Credit: Showmakers
Project Manager : Jinyoon Kim
Design : Seokyung Jeong, Myungshin Kim, Seongbong Jang
Involvement : Dierection, Design ,Construction
Design Surface : B1-3F 303㎡
Mar 2020
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