Seokyung, Jeong

Conveying story and message
through spatial experience.

Finding the interface betwee narrative and audience experience, translating it into an immersive scene

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 Wooyoungmi Manmade

The newly renewed "Manmade Dosan" of Woo Young-mi, located in Sinsa-dong, Gangnam-gu, Seoul, is a flagship store of the Solid Homme and Woo Young-mi brands. In accordance with the concept of 2020FW, movie “Orlando”, Multiple structure, reminiscent of the Middle Ages, are orderly laid out to create a dramatic and immersive space Reformed furniture is designed to construct brand identity using Woo Young Mi brand's self-produced contemporary fabric pattern and to fully feel the entire space.


Credit: Showmakers
Project Manager : Jinyoon Kim
Design : Seokyung Jeong, Mungyu Jeong, Seongbong Jang
Involvement :  Dierection, Design, Construction
Design Surface : 191.73㎡
Jun 2020