@Seoul frm Seoul

Conveying story and message
through spatial experience.

Finding the interface betwee narrative and audience experience, translating it into an immersive scene

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tjrud9450@gmail.com
+44 7596 751772
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Waikei Flagship store

The space reinterprets a dreamy, fairy-tale mood in a modern, refined way. Using a dog’s fluffy, cloud-like dreams as the central motif, the design blends tactile softness with a playful, charming character. By retaining the original furniture and layering craft-focused objects with bold textures and forms, the space gains a sculptural presence and a visually engaging rhythm.


Aug 2025